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Make your Kitchen New Again with a Spring Spruce-Up

Wednesday, March 3rd, 2010

Spring is on its way! And with the leaves returning and flowers blooming, most homeowners are starting their spring-cleaning to-do lists. We’ve got ours underway…closet reorganization, yard-sale plans, power washing appointments.

Along with those typical chores comes an itch for something to brighten or refresh the home and make everything “new” again.

There’s no denying the downturn in the economy brought a return to the home…more people are eating in, entertaining casually and focusing on the spaces that mean the most. So, what better time to look around your home and make some improvements that don’t cost a lot but bring about major results?

The kitchen is considered the heartbeat of a home…it’s likely where we spend the most time together, and with guests. So, why not focus there when looking to refresh your living space? There are many new options in the market now that can make a big impact.

Lighting – Consider your lighting. Are harsh fluorescents skewing the look of the kitchen? A new chandelier combined with task lighting could be the perfect item to shed new light. To figure out the size you need, measure the length and width of the room in feet. Then add the two numbers together. The sum should equal the diameter of the chandelier—in inches.

Countertops – While most people head straight for the granite, there are other surfaces to consider when refreshing the kitchen counter….like molded linoleum tiles coated with a polyurethane finish. Here’s an example featured in a recent Country Living kitchen remodel.

Plumbing Fixtures – Faucets are one of the easiest items to replace in a kitchen, and there’s one for every style kitchen and home. Here’s one that’s great to look at, but also provides the added benefit of hot, cold and filtered water from a single source. Rhol brings this innovative, integrated faucet filtration solution to consumers via the upcoming Kitchen and Bath Industry Show. For tips for kitchen faucet shopping, take a look at this article.

 

Faucet

Cabinet Hardware – With the easy-to-install addition of new hardware, cabinets and drawers can look brand new, and in 2010 it’s all about traditional. So, these pulls from Hickory Hardware could be perfect for a quick kitchen facelift. According to the company, you can get this little project done on a Saturday morning.

hardware

Floors – New floors require a budget, but a new rug can bring new life to a room and have a lasting impact. With kitchen traffic in mind, consider a rug that’s easily cleaned – preferably in the washing machine.

Decorative Accents – With the kitchen serving as the social center of the home, it’s not enough to just be functional anymore. Sure, the right cookware is key, even for the novice cook, but what’ll keep them in the room while you’re slaving away is the overall atmosphere. Make it warm. Make it inviting. But make it yours. Choose interesting artwork, special stoneware and unique objects that personalize the space.

With just a few additions like these, your kitchen spring spruce-up is sure to satisfy that urge for something completely new.

We should note that for some a little refresh project doesn’t always solve that itch for something new. And according to Harvard’s Leading Indicator of Remodeling Activity (LIRA), there are signs the remodeling industry is poised for renewal this spring. Good news for those in the industry! What will be the key to success, however, is how those companies market products to consumers. Americans are still watching pennies and cutting coupons…and the purchases they are making are those that bring the most value. Give them a product that will make their lives easier or more satisfying…and brings exceptional value….and they’ll buy.

PS – We will be walking the halls at the upcoming Kitchen and Bath Industry Show and looks forward to sharing even more trends, tips and tricks from Chicago’s McCormick Place.




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An Active Kitchen Equals a Cozy Home

Monday, February 15th, 2010

There are a few things that make a house a home, including warmly decorated rooms, soft lighting and hints of homeowners’ personalities strategically placed in every room - on coffee tables, bookshelves, furniture, etc. However, the biggest indicator of “home” inevitably rests in the kitchen. After all, isn’t it true that “no matter where you serve your guests, it seems they like your kitchen best,” and hasn’t it been widely stated that the kitchen is the heart of the home? Additionally, isn’t it the smell of cookies baking that remind us of the holidays and immediately instill a sense of home no matter where we are?


Courtesy of Food Network

Courtesy of Food Network


Perhaps this is why the Food Network is so successful. Programs like Barefoot Contessa, Giada at Home and 30-Minute Meals, which invite viewers into the kitchen and make cooking look easy, are viewed by people of all ages and backgrounds who claim that the shows are both relaxing and inspiring. True, many people may just want to see what Paula Dean’s house looks like inside, but we’re fairly confident that there is something soothing about what the Food Network has to offer. If nothing else, channels like HGTV and the Food Network give their audiences a brief escape from an otherwise hectic world.

Retailers have been benefiting from the success of the Food Network for a while with DVD and cookbook sales, and we expect that this trend will continue as more chefs launch lines in stores like Target, Walmart and Macy’s. Giada De Laurentiis just launched an extensive line of cookware and kitchen gadgets at Target (IMRE client), giving her fans even more to love. When asked what appealed to Giada about partnering with Target, she said “Target makes shopping very stylish and cool while still being affordable. I knew that Target would help me create a beautiful line of cookware that offers great quality and an affordable price.”

After using a few of the pieces this weekend, we definitely agree that Giada’s line brings a fresh, modern twist to everyday cooking. Unlike other chefs’ lines, Giada’s offers study, substantial pieces that have the professional-grade quality someone would expect from a Le Creuset product.

With a few more months of winter looming, we know that we will be spending a fair amount of time in our own kitchens, so we’re excited to try out more of Giada’s gadgets and find inspiration from programs that make gourmet meals less intimidating.


Courtesy of Target

Courtesy of Target


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Top iPhone Apps of 2009

Tuesday, December 29th, 2009

Most consumers have heard the phrase, “There’s an App for that,” as it relates to the variety of Apps that iPhone makes available to its owners. In the home and building industry, that statement remains true for many home improvement needs. Our experts researched iPhone Applications that relate to this industry, and came up with a list of five top home improvement Apps for the year.

Handyman Sidekick

Handyman Sidekick

  • Functions as a calculator for gardening, wallpapering, painting and flooring
  • Converts and saves units of measurement for easy reference
  • Eliminates the need for a contractor on small jobs and saves a few dollars by figuring the amount of needed materials for a project

ConsumerReports.org

ConsumerReports.org

  • Serves as a trusted resource for consumer product testing
  • Offers information on products for the home, and ways to get the best bang for your buck
  • Great to reference before starting any home improvement project

Drywall Calculator

Drywall Calculator

  • Adds up the square footage of a room so you can quickly assess how much dry walling is needed for any room in the house

Home Sizer

Home Sizer

  • Calculates the square footage of a room or your home
  • Can be used when designing a new home
  • Offers a file manager to save data
  • Offers a mortgage calculator to estimate monthly payments

Goal Tender

Goal Tender

  • Designed to keep home improvement goals and projects on track
  • Allows you to write down and review your goals
  • Allows you to track your success rates

The Fixer Upper Blog mentions these Apps and more in a list of 20 Apps that relate to home ownership, home maintenance, energy and technology. As the iPhone App trend continues to increase, our experts have begun research to find out what new tools will be available in 2010. We imagine that no matter what the job is, eventually there will be an App for that too! Check back in 2010 for new Apps that apply to the home and building industry.

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Today’s Modern Offices: Innovative Design Means Flexibility and Increased Productivity

Thursday, November 19th, 2009

The tried and true “form meets function” concept of home interior design certainly applies to office designs, and then some. Unlike a home where a handful of people are living, an office has to account for the productivity and work- styles of multiple types of people.

Home Intel also realized, during research, that “office design” can mean different things to different people, but most often is a mix of furniture choices, spatial layouts, power and storage. Oh, and toss in the “green” component for good measure. It’s as diverse as the companies out there.

Overall the fact that offices are aligning workspace to meet the needs of the changing workforce isn’t what we’d call “new news.” But, gone (or quickly going by the wayside) is the “prairie-dogging” style of work where folks poke their heads up out of their cubicles to catch up with a co-worker.

Some companies are replacing the “cube farm” with a wagon wheel design that has smaller single-person office spaces with lower walls as the spokes, and inside the wheel is a collaboration center in the form of a conference table setting.

Even textiles are seeing a revolution in the office world. The new design is more contemporary and cutting edge,” said Kelly Burrows-Reeves, account manager for David Burrows Limited, a manufacturer’s representative group. “Manufacturers are mixing different materials together to create a more modern aesthetic. For example, wood with metal, Corian, or back painted glass.”

Burrows-Reeves also agrees that office layouts are getting smaller, so furniture companies are finding creative ways to provide storage to clients.

Here are some of the more emerging trends in office design and layout:

  • Flexibility – Whether it’s furniture on caster wheels so that they roll into configurations that improve group work or arranging different departments according to their individual dynamics (more privacy or better communication), flexible work environments are critical.
  • Mobile power sources – With flexibility comes the need to “plug in” quickly and easily. Power sources, like the HBF’s casegoods docking station are popping up in innovative places making it easier for people to move around the office and find quick and easy power for PDAs, phone and computer.
  • Furniture innovations – Making better use of storage and smaller layouts, today’s furniture designs are minimalistic and functional. The “sit-stand” LOOK UP even elevates the work surface to a higher level to accommodate people who want the flexibility to stand up wheil doing their job. According to BOB article, this design would appeal to people in jobs like call centers.
  • Green – According to Burrows-Reeves, most of the new office buildings are going for LEED certification, so the furniture and textile companies are producing products with very strong green Initiatives to help them contribute to their LEED certification. Furniture is a small portion of the certification, but every little bit counts. Some design firms will only specify products that are Greenguard certified or meet their environmental standards.
  • Hoteling – This is an industry buzzword that means that off-site employees are now provided space – whether it’s an office that offers small workstations that people can sign up for or a locker to keep personal or office items – to make the office more “home” for them when they are in town.

Want more? Check out the Neocon show in Chicago each June. That’s the place for the hottest and newest items.

Office Design


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The Rise in Pop-up Stores

Wednesday, November 4th, 2009

In today’s tough economic environment, retailers wary of new store openings, are trying something different – pop-up stores in select cities. The latest trend, which isn’t entirely new but growing in popularity, involves a shop that opens for a few days in a major city or mall and is gone after a predetermined amount of time – sometimes after only a few days.

According to Retail Traffic Magazine, Target (IMRE client) is considered by many to be the granddaddy of pop-ups. To introduce Isaac Mizrahi’s new fashion design for women, the discount chain opened a 1,500-square-foot pop-up in Rockefeller Center. For Christmas one year, it tied a 220-foot barge with bull’s-eye-shaped boughs to a pier in the Hudson River.

Target Bodega

Another early innovator according to Retail Traffic Magazine was Levi’s, which occupied a space for six weeks in 1999 in New York. New York-based Pompei AD, an Icelandic maker of cold-weather outerwear introducing its brand to the U.S. market, designed the pop-up space.

As the 2009 holiday season approaches, we expect to see more and more retailers hopping on the bandwagon of the pop-up store. Here are a few we’ve heard about already:

  • Toys “R” Us – Toy seller Toys “R” Us is expected to open up to 70 pop-up stores on a national basis in markets previously occupied by defunct rival KB Toys, according to Welkis, whose firm worked with Toys “R” Us on two such locations in New Jersey. Toys “R” Us expects to close its pop-up stores in mid-January.
  • Nine West – Footwear retailer Nine West has also been looking to do more pop-ups under its Bannister Shoes name. The chain uses the temporary locations to sell leftover merchandise.
  • Hickory FarmsHickory Farms started running only-temporary stores and kiosks about 15 years ago when it realized almost all of its business was around the holidays. This year this chain is expected to once again open pop-up stores for the holiday season.
  • Calendar Club – Calendar Holdings is hoping to sell 6 million units this year through its retail shops, called Calendar Club, and Web site www.calendars.com during its peak season — October through January. Pop-up stores have already started its traditional holiday appearance in malls.

The advantages of pop-up stores are numerous. In addition to the added sense of urgency these stores give consumers to visit them, other advantages of the pop-up stores for retailers include:

  • Creates buzz for products and brands
  • Allows brands and stores to test products and concepts
  • Provides great ways to try out different neighborhoods and cities


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Where DIYers Shop vs. Where They Buy

Friday, October 30th, 2009

Industry Insider

One Researcher, John Cashmore, Takes a Close Look at Consumer Shopping/Purchasing Habits in Menards, Lowes and The Home Depot

The trends are significant when do-it-yourself consumers tell us where they shop and where they actually make their purchases, especially for larger ticket items.


Menards, a family owned Midwest chain of Big Box stores continues to have the highest ratio of those consumers who indicate they not only shop the store, but also actually purchase the items they shopped for.

When the other two giants in Big Box building materials retail, with more of a nationwide presence, customers are studied, it is clear Lowes is the place shopped and Home Depot is the purchase venue.

These trends were first uncovered about 8 years ago, and seem to be holding in the same trend more recently.

There could be a number of reasons for the indicators, but presented are a glimpse of one researcher’s  newer on-site, in-store observations. Actual product estimate acquisition and shops were conducted for this process in the departments listed. All opinions expressed are those solely of this researcher and not statistically relevant, since not every location of each retailer was shopped. But, in the opinion of one researcher, the shops further solidified the quantitative, statistically relevant trends gathered in previous studies. Shops were conducted from coast to coast over the past 9 months.

  1. The level of in-store customer service is higher in many visited Lowes locations than in the same visited city Home Depot locations. When visiting those cities with all 3 retailers, including Menards, the people employed by Menards, especially in lumber and other building materials used in construction, were easier to find, helpful and easier to ask questions of than both Home Depot and Lowes. Wait times for help in this category were more favorable at Menards. Technical questions were answered more times correctly at Menards, then Lowes, then Home Depot in the structural building materials category of goods.
  2. Merchandising and in-door procurement of structural building materials was better at Lowes than either Home Depot or Menards, in this researcher’s opinion. Adjacent displays for selling and finding related needed items to accompany the main purchase category was best at Lowes, worse at Home Depot. The self serve yard at Menards for lumber and structural building materials is cumbersome, and the layout continues to be confusing.
  3. When it came to designing decks and supplying material lists to consumers, there seemed to be less help at Menards, but the process at all 3 retailers was cumbersome, even with deck designing software – used directly by consumers and / or provided by in-store personnel. In this researcher’s opinion, the notion of folks making appointments to design decks or leaving construction lists behind and only being given a lump-sum price annoys potential customers.
  4. In the cabinetry area, Home Depot and Lowes are similar, however, Home Depot seems to answer direct technical questions and understand layout and design slightly better than Lowes. Menards in this category seems to lag, both from an assortment and a “friendly, we can help you” position.
  5. The most knowledgeable sales associates for doors and windows are at Menards, then Lowes, then Home Depot. Many technical questions were incorrectly answered by all three retailers at every store visited. Fenestration is an area where all three could use some training. Only in-stock or displayed items were tested in this category.

As part of this series, the shops will continue into the future, with sporadic articles as they become available in all departments of all three Big Box retailers.


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Top Thanksgiving Day Products & Trends

Monday, October 26th, 2009

Thanksgiving Table

It may be a little early for some people to think about Thanksgiving, but considering its already the last week of October, Turkey Day will be before we know it.

Whether you are hosting a Thanksgiving-Day dinner, or attending as a guest in charge of bringing a side dish –from table settings to home adornments – the harvest theme is sure to make its annual appearance. Our experts checked out some of the latest trends and blog posts covering the holiday season, and came up with a list of some of the most recommended products and stylish décor for Thanksgiving-Day festivities.

Our Favorite Unique Thanksgiving Décor Ideas

After browsing some of our favorite home and design websites, we found a few innovative ideas that keep the Thanksgiving table looking fresh and ornamental this season!

  • Luxuryhousingtrends.com suggests using a cornucopia stuffed with fresh fruit as an attractive money-saving alternative to a centerpiece that is both decorative and festive
  • HGTV.com proposes a “berry beautiful” idea that utilizes fresh cranberries for more than their taste – simply purchase a few extra bags of cranberries to enhance a centerpiece – experts suggest filling a clear glass vase with water, and float cranberries, orange slices and candles inside for a decorative look and a unique fresh harvest scent
  • RealSimple.com provided color-tips for an edgy touch to this year’s centerpieces – choosing your desired harvest hues, place a crisp white-colored bowl in the center of the table and add deep-colored fruits and vegetables, i.e. plums, pomegranates, etc. to make the table pop

Must-Have Cooking Tools

Preparing the right meal with the right tools leaves no time to be frugal when it comes to supplies. So, here are some of the top cooking supplies that cannot be skipped this year!

  • Turkey Baster - A simple tool that cannot be substituted nor forgotten in the prep process. DivineDinnerParty.com adds that although this tool is cheap, you should “try not to get the cheapest one in the store as they tend to suck more air than juice.”
  • Meat Thermometer - In order to ensure the turkey is cooked, it is pertinent to check the temperature regularly
  • Carving Knives - Once the entrée is cooked to perfection, it is usually the “man-of-the-house” that steps up to take over the carving duties; therefore, it is imperative that the tool speak to the needs of its user. Although we’d suggest any standard knife set, one of the editors, Erik Sofge, actually stated he used a “Black & Decker handsaw for everything,” – even carving his turkey!

From IMRE’s table to yours – Happy (early) Turkey Day!


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Are Formal Living Spaces Vanishing Before Our Eyes?

Monday, October 5th, 2009

Formal Living Room

Of all the rooms in a home, the kitchen is probably the most used and loved room. Often considered the heart of a home, the kitchen is typically a family’s epicenter of the home.

On the other hand though there’s the living room. Often this space is the least used room in the home, and despite years of staying empty it’s remained a staple in American homes. That is, until recently. It finally seems builders and marketers are taking notice and shifting plans to meet their buyers’ living trends.

According to recent consumer preference surveys from the National Association of Home Builders these once-decorative centerpieces of homes are slowly vanishing from newer homes. In fact, thirty-four percent of consumers say they’re willing to buy a home without a living room and many home buyers say they would trade a living room for a family room and home office space.

That’s right – more and more buyers today are giving up the formal living room and family room split. Instead they want more usable space such as simply one, big open floor plan that will allow them to entertain company as well as lounge around and watch movies. Informal spaces such as this are in because they are more functional according to NAHB.

Some home features just don’t stay popular forever and the living room seems to fall victim to this truth. More homes builders are simply inching away from incorporating them into the layouts, and it seems home buyers are happy about the update.


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Weekly Intel: News & Trends You May Have Missed

Friday, September 25th, 2009

Weekly Intel

Check out the links below for news and trends you may have missed.

One Color, Five Ways

Recycled Glass Countertops: Latest Trend in Green Home Decor

Gorgeous Home Office Organization Inspiration

Energy Efficiency Tops Agenda at 2009 Clinton Global Initiative

Color Nova Scotia


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Taking Trend Cues from the Runway

Monday, September 14th, 2009

A Look at How Fashion and Home Decor Trends Relate

Runway

The 2009 Mercedes-Benz Fashion Week began September 10th and will continue through the 17th of the month. The designs and innovations featured in New York City’s fashion shows this week highlight the upcoming fashion trends consumers should expect to see in spring 2010. These inspirations influence the wardrobes of individuals and surprisingly overlap with the anticipated trends in home design that are mostly replicated through color choice.

According to Kelly Walters from HGTV.com, “Color forecasters are part designer, part sociologist and part predictor. They draw information from the runway, auto manufacturers and the housewares industry; they scour showrooms, trade shows and magazines for trends; they consider what’s happening culturally and how this impacts our national mood. Then they take all of that information and translate it into what colors we’ll be wearing and decorating with in the next year.”

In short, the color selection presented in stores each season, including those of wardrobe and houseware products are strategically chosen per product category and per brand to accommodate the anticipated desires of the consumer. Similar to the way that clothing designers research trends far in advance of their fashion lines, an organization like ColorWorks assists brand managers with choosing colors for products by conducting extensive research in order to integrate the latest and most up-to-date color selection via analytical tools.

Emily Morrow, director of color, style and design at Shaw, Inc. stated, “our economy impacts our color preferences. Since we’re in a recession, a lot of people want to incorporate tasteful shades that don’t seem frivolous.” To Morrow’s point, Fashiontrendsetter.com, an online fashion forecasting and trend reporting website has already noted that shades of gray are predicted to be big in 2010.

Our writers will be reviewing Fashion Week updates and reviews through the month in search for correlations between home and clothing design to best inform readers of what to expect in 2010. We’ll be sure to share updates when appropriate, but we would love to hear your thoughts as well. Are there any home decor trends you are anticipating for 2010?


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